APS 2002 Annual Meeting  July 27-31, 2002   Midwest Express Center   Milwaukee, Wisconsin

Exhibitor Prospectus

A genuine opportunity.

Are you looking for ways to connect with your customers?
Make a lasting impression. Exhibit at the 2002 annual meeting.

Identify your customers
Getting to know and interact with these plant health professionals is the main reason to participate in the 2002 annual meeting. They are plant specialists working in areas of plant health management, all with their own special focus.

The American Phytopathological Society is an international organization dedicated to the study and control of plant disease. APS offers a mix of professionals specializing in plant disease.

2001 Annual Meeting Profile*

*The 2001 meeting included the annual meetings of The American Phytopathological Society, the Mycological Society of America, and the Society of Nematologists. About 85% of the attendees were traditional APS meeting registrants.

†Source: 2001 APS Member Survey
Readex Mail Survey Research
Base: 670 APS members

Meet your customers in person
APS invites you to exhibit at its annual meeting in Milwaukee, July 27-31, to meet your customers and prospects. There is nothing like making a lasting impression in person. The meeting is where connections are made and attendees can learn about your products and services. Simply, there is no substitute for face-to-face communication.

Invite your customers
Increase traffic at your booth by sending a personal invitation. Placing an ad in the Program Book is an excellent way to invite attendees to learn about your company. The Program Book provides a place for introductions and another reinforcement of your sales message. Advance Registration mailing labels are also available for your own direct mail promotion.

Maximize Your Time and Investment at the Annual Meeting

• Introduce a new product at the New Products and Services session.
• Join a committee meeting relevant to your product or service.
• Attend sessions relating to your product or service.
• Co-sponsor the Industry Extension Social and Graduate Student Breakfast and also attend these important events.
• Attend the First Timer’s Orientation on Saturday—meet new prospects and lend a hand in acclimating those attending their first APS annual meeting.
• Network at the Opening Reception on Sunday.
• Invite a client to an event of mutual interest.

Follow up with your customers
Following up after the meeting strengthens the connections you made in Milwaukee. A complete list of registrants is given FREE to all exhibitors. This is just one more way to maximize your efforts.

Join us
Advertise and exhibit in Milwaukee. For additional information, please contact:

Rhonda Wilkie
Sales Representative
Phone: +1.651.994.3820
Fax: +1.651.454.0766
E-mail: rwilkie@scisoc.org

Debby Woodard
Director of Sales
Phone: +1.651.994.3817
Fax: +1.651.454.0766
E-mail: dwoodard@scisoc.org

• Purchase one 10 x 10-ft. exhibit booth for $800 or reserve two for $1,100.
• APS Sustaining Associates Special Rate: If you are an APS Sustaining Associate, your 10 x 10-ft. booth costs only $700 and a double is $1,000.
• Two FREE meeting registrations are included with the purchase of one booth. Three FREE registrations are included with the purchase of two booths. A deposit must accompany all exhibit booth registrations to reserve space. See enclosed Exhibit Booth Reservation Form for complete price information and registration details.
• FREE listing in the Program Book (distributed at the meeting) and July issue of Phytopathology News. Exhibit balance must be paid by May 18, 2002, to guarantee listing in the Program Book.
• FREE copy of post-convention registration list.
• Exhibitor-friendly floor plan! Meeting attendees will pass through the exhibit area to reach poster presentations and publication displays. The technical program is designed so that these attendees can spend quality time with you.

Exhibit Hours

APS exhibits will be at the Midwest Express Center, Milwaukee, Wisconsin.

Set up Hours Sunday, July 28 11:00 am - 2:00 pm

Show Hours Sunday, July 28 3:00 pm - 6:00 pm

          Monday, July 29 10:00 am - 5:00 pm

          Tuesday, July 30 10:00 am - 4:00 pm

Take Down Tuesday, July 30 4:00 pm - 9:00 pm

Sponsorship Opportunities
Take advantage of new ways to market your company or products at the APS meeting. Sponsorship opportunities are numerous. Possibilities include hosting a coffee break that encourages networking, supporting a cyber café that keeps attendees in touch with their offices, or providing tote bags that keep the meeting materials together. Your ideas for other types of sponsorship are welcome, and the APS staff looks forward to working with you to maximize your meeting marketing dollars. Sponsorship opportunities can be shared or exclusive, and all sponsors will receive special recognition in the program book as well as through signage at the meeting.
For more information or to discuss your idea, contact Rhonda Wilkie, telephone +1.651.994.3820.

IMPORTANT 2002 DATES

April 13
New Products and Services application due

May 17
Exhibit payment due in full.

Exhibit reservation deadline to list your company in the July issue of Phytopathology News

Exhibit reservation and product description deadline to include your company in the Program Book distributed at the meeting

May 25
Orders due for placing an ad in the July issue of Phytopathology News

Program Book Advertising orders due

June 1
Materials due if you are advertising in the July issue of Phytopathology News

Program Book Advertising materials due

July 27-31
APS Annual Meeting

Reach out to your customers early
Long before you exhibit, you can advertise in the publications of APS. This is an excellent way to start getting your message out months ahead. You can reach key professionals who have the influence with purchasing power.

For advertising information contact:

Rhonda Wilkie
+1.651.994.3820
rwilkie@scisoc.org
Plant Disease, MPMI and Phytopathology News

Thank You We thank the advertisers, exhibitors, and Sustaining Associates for their support and contributions to APS. Academic Press Adcon Telemetry Adgen Ltd. Agdia, Inc.* AgraQuest, Inc.* Agric. & Agri-Food Canada* Agritechnove, Inc. Alf Christianson Seed Co.* American Society of Agronomy Association of Applied Biologists Aventis CropScience* Ball Horticultural Co.* BASF Corporation* Bayer Corporation* Bio-Rad Biolog, Inc. BIOREBA AG* Bioworks, Inc. AG Botanic Gardens of Adelaide* Burkard Manufacturing Co., Ltd. Busch Agricultural Resources, Inc.* CABI Publishing Cambridge University Press Campbell Scientific, Inc. The Canadian Phytopathological Society Cepheid Cereal Research Non Profit Co., Inst.* CerexAgri, Inc.* Chr. Hansen Biosystems CID, Inc. Cogent Technologies Ltd. Controlled Environments Conviron Council for Ag Science and Technology Del Monte Corp.* DNA Plant Technology Corp.* Dow AgroSciences* DuPont Crop Protection Products* Dynamax Inc. Ecogen Inc. Eden Bioscience Corp.* Enconair Ecological Chambers, Inc. Encore Technologies LLC Entomological Society of Americas Environmental Growth Chambers Gempler’s Inc. Griffin LLC* Gustafson LLC* Gylling Data Management, Inc. H. J. Heinz Co.* IAPPS ISK Biosciences Corp.* Janssen Pharmaceutica* Kinetic Laboratory Equipment Co. Landis International, Inc.* LemnaTec Loewe Biochemica GmbH Lubrecht + Cramer, Ltd. Maharashtra Hybrid Seeds Co., Ltd.* Micro Score LLC Monsanto* National Academy of Sciences National Alliance of Independent Crop      Consultants Olympus America, Inc. Orsetti Seed Co., Inc.* Percival Scientific, Inc. Pest Pros, Inc.* PHI Enterprises, Inc. PPIL-Plant Pathogen      Identification Laboratory Qubit Systems, Inc. Redox Chemicals, Inc. Ricerca, Inc. Sakata Seed America, Inc.* Sampling Technologies, Inc. SARDI* Science Publishing, Inc. The Scotts Co.* Spectrum Technologies, Inc.* STA Laboratories, Inc.* Superior Water Solutions Syngenta Crop Protection* Syngenta Seeds* Syngenta Seeds, Inc.* Tomen Agro, Inc.* TopPro Specialties Uniroyal Chemical Co., Inc.* U.S. Dept. of Agriculture - APHIS, PPQ Valent BioSciences Corp.* Valent USA Corp.* Wescor Environmental * Denotes Sustaining Associate Members of APS

FOR YOUR CONVENIENCE, DOWNLOAD:

Program Book Advertising Order Form

Exhibit Booth Reservation Form

Roster/Mailing Labels Order Form

New Products and Services Session Form

Phytopatholgy News Advertising Order Form

The American Phytopathological Society
3340 Pilot Knob Road • St. Paul, MN 55121-2097 U.S.A.
Telephone: +1.651.454.7250 • Facsimile: +1.651.454.0766
Website: http://www.apsnet.org